OpenAI launches festive ChatGPT campaign with new Hindi voices
Storyboard18
Picture: Storyboard18
OpenAI has launched a festive campaign for ChatGPT in India, introducing its new Hindi voices, Neer and Leher, through films depicting family challenges and individual ambitions in small-town India. The voices were introduced in ChatGPT Voice with GPT-Live-1.1. The campaign's central film, The Notice, follows the Kumar family as they respond to a property developer's claim over their ancestral house and farmland, turning to ChatGPT for assistance in challenging the claim. The film centres on the family's efforts to protect their home and farmland, which hold significance across generations. Neer and Leher feature in the characters' interactions with ChatGPT, placing the new voice options within the family's efforts to resolve the dispute.
This report was first published by Storyboard18. What you see here is a brief excerpt. The full text is theirs.
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