AI reputation management: what gets said about you inside ChatGPT, Perplexity & Google Gemini
By Will Jones, The Next Web
Picture: The Next Web
When someone asks ChatGPT about you, they don’t get a page of links to scroll through. They get a one-paragraph summary instead. That answer is fast becoming your first impression, and you can’t scroll past it or push it to page two. The good news is that you can influence it. AI tools don’t invent your reputation. They repeat what they find about you online. Fix those sources, and you fix the answer. That is the work that separates the best AI reputation management firms from agencies still focused only on Google’s blue links, and it’s where Reputation Resolutions leads the industry. The stakes are high. ChatGPT reached 900 million weekly active users in February 2026, and Google’s Gemini app passed 750 million monthly users by the end of 2025.
This report was first published by The Next Web. What you see here is a brief excerpt. The full text is theirs.
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